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YOUR IDEAS. OUR PLATFORM.

Let's talk about The Crown Effect!

We believe inclusion and partnership create stronger outcomes for everyone. That's why we're proud to share our commitment to showing up with strength, clarity and intention. This is The Crown Effect in action.

The Crown Effect in Our Communities

IDEA isn’t just a framework. It’s our foundation. Through our pillars of Inclusion, Diversity, Equity and Accessibility we’re building a future where voices are heard, perspectives valued, and Canadian communities strengthened.

Thought Leadership

Thought Leadership

Your ideas. Our platform. From articles to panels to national campaigns, we join the conversation and shine a spotlight on diverse voices and perspectives that move our industry forward.

Partner Engagement

Partner Engagement

Your passion. Our impact. Through the Sovereign Impact Fund and national associations, we power your passion into real impact that communities can feel.

Mentorship and Talent

Mentorship and Talent

Your ambition. Our support. We foster emerging leaders through mentorship, sponsorship, and knowledge-sharing that bridges industries and generations. Together, we’re shaping the leaders of tomorrow.

Community Commitment

Community Commitment

Your community. Our commitment. Through donations and national campaigns, we cultivate in a stronger, more sustainable future – protecting the environment, empowering Canadians, and making equity a lived reality.

Partnerships

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We are proud to support Link in their main objective: to advocate, educate and elevate the LGBTQ2S+ community in Canada and create a safe space for folks in the community to connect on a professional level.

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We are proud to stand with CABIP. Together, we advocate for representation, inclusion and advancement of Black insurance professionals within the Canadian insurance industry.

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See what we're doing in the community!

Community Impact

Resources